Mata Haggis (1977) is a professor of Creative and Entertainment Games at NHTV University’s Academy for Digital Entertainment. He is an experienced game developer and has worked both independently and in high end games development contexts. His latest game, Fragments of Him (2016), is an industry collaboration and has been described as ‘groundbreaking’ by The Huffington Post. He joined NHTV in 2010 as a senior lecturer and took on the role of associate professor in 2015. He has assisted in restructuring the Bachelor’s curriculum to an innovative ‘role-based learning’ structure and taught on the two ADE Master’s courses. His research focuses on understanding how games form a dialogue between developers, players, and wider society, particularly in the areas of diversity and inclusivity. He intends to build both academic appreciation for creative and entertainment games, and to strengthen ADE’s industry ties. He is an internationally respected public speaker both at games industry and non-industry events (GDC in San Francisco, DHRA Dublin, and many more), and at universities including USC and Avans. His work has been extensively covered in both industry and mainstream press. In 2016 he was appointed as an expert in games development by the EU’s EACEA (Creative Europe) program.